From October 6 to 8, 2026, the Humind team headed to Biarritz for One to One "AI & Customer Experience", one of the must-attend events for e-commerce and retail decision-makers in France. This edition's theme, "AI: Fear and Trembling", could not have been a better fit for us.
A booth facing the ocean
On booth D31, we presented Humind, the shopping agent that boosts your conversion. In practice, Humind guides every visitor by personalizing the site interface, recommending products and acting on the customer's behalf. It also analyzes every interaction and reports real-time optimization suggestions for your site.
For three days, we ran live demos back to back, laptop open and beach in view, to show Humind in action on real shopping journeys.
A pitch on stage
One of the highlights of the event: our pitch on stage, in front of a big crowd. A chance to show how Humind turns every conversation into concrete actions to optimize an e-commerce site, from the insights surfaced by the agent to ready-to-apply recommendations.
Our takeaways
AI was at the heart of every discussion, from AI agents entering the shopping journey to brand visibility in AI answer engines (GEO). A conviction shared by many of the e-merchants we met: AI must first serve the customer experience and conversion, not just be there for show.
Thanks to the One to One team for the organization, and to everyone who stopped by our booth or listened to us on stage. See you soon!
🚀 Couldn't make it to Biarritz? See Humind in a demo: https://shorturl.at/eXzur
